In January 2023, according to data from Tianyancha and Qichacha, IM-BODY, the company of the home smart strength fitness mirror brand , received a new round of financing of 15 million yuan from industrial investor Sanqi Electric, Chinese basketball player Yi Jianlian and old shareholders jointly participated in the investment.
As the leader of the Chinese men's basketball team and the holder of multiple CBA records, Yi Jianlian's joining not only provides the necessary funds for the development of the company, but also draws more people's attention to the new track of home smart strength fitness mirrors, and also brings IM-BODY brand has been pushed to the forefront.
SHUZHIYINLI(Xiamen)SPORTS TECHNOLOGY CO., LTD. was established in December 2020. Its legal representative is Lin Chengyu, with a registered capital of approximately 7,734,169 yuan. It is a sports innovation technology Co., Ltd. integrating hardware, software, courses, and services. IM-BODY is the company's smart home strength fitness brand, focusing on the field of home smart strength fitness.
On the one hand, IM-BODY focuses on the sports scene of home fitness, emphasizing the concept of "professional strength fitness" and inspired by a variety of strength fitness equipment, to create the brand's flagship machine POWER S, which makes up for the mid-high part home strength fitness market. On the other hand, the company has also created a professional fitness course teaching and research center. Combined with family exercise, we develop professional indoor courses to help users improve fitness efficiency and achieve the goal of one-stop home fitness.
In the past three years, consumers' health awareness has continued to increase, and the demand for home fitness has exploded, giving the home smart strength fitness industry opportunities for rapid development. It is also exciting to see how IM-BODY, which has been endorsed by national sports stars, will perform in the future.